Telstra seeks improved customer service

November 29, 2009
Telstra Corporation Limited (TLS) CEO David Thodey, six months into the job following the resignation of Sol Trujillo, today announced a raft of changes aimed at growing the telco in key markets and improving customer service. Mr Thodey said it was a part of fresh strategy for Telstra, some of which had been announced in recent weeks.

“Today I am taking another step to organise Telstra around our core strategy: to compete in the fastest-growing markets in Australia and overseas, lead the industry by investing in new products and services, and deliver a better experience for our valued customers," Mr Thodey said.

Some of the key changes include the creation of new product units to help the company compete in the fixed line and mobile markets.

Another change announced includes the creation of a new “Customer Satisfaction, Simplification & Productivity” unit responsible for improving customer service.

Mr Thodey also said that Telstra would operate its New Zealand and Australian businesses as part of a single trans-Tasman market, while the company would also aim to increase its footprint in Asia, particularly China.

At 1016 AEDT, Telstra shares had risen 3c to $3.42.

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